Hello, thanks for visiting!
My name is Meg, I'm a PhD Candidate at Deakin University.
My work revolves around the use of imagery as a tool for wildlife conservation. In particular, my interests lie in how we can best construct and use photographs of wildlife to connect people with wildlife and promote wildlife-friendly behaviours. Images are much more powerful than text in conveying messages, we pay deeper attention to them and remember them for longer, so using them to promote conservation is a fantastic idea, but we're still figuring out how best to do that. I'm one of the people helping to solve these problems by using theories from Social Marketing and Emotion research.
I'm currently the 2022-3 Secretary for ConsMark (the Conservation Marketing group of the Society of Conservation Biology), and sit on a panel for the Social Science Working Group of the SCB. Additionally in 2021 I was awarded 1st place in the National Science Quiz, and have received multiple awards for Science Communication- my other passion!
I also work closely with industry partners such as wildlife charities, zoos, and photography galleries, to make sure this work has impact across the globe.
Meghan Shaw
Locked Bag 2000
Deakin University, 221 Burwood Highway, Melbourne, Victoria 3125, Australia
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